Brand Storytelling

What is it?

Brands have personality and offer value. When we identify and portray a brand’s personality, consumers feel a connection, driving results. Your brand story is your unique selling point, and it works best when your audience can see, feel and connect with your story. We work to remove the friction that can exist between consumers and brands, so people buy into you. Not just from you.

  1. Is everything done in-house?

    MOD’s team includes expert editors, producers, copywriters, designers, directors and motionographers who know how to handle any type of project. Most of the work we do is all in-house, but we also collaborate with a vast network of artists when your project requires it.

  2. What are value stories and how are they implemented in projects?

    Essentially, a value story describes the core benefits of a product or service while pinpointing what makes it special – its differentiators. After we identify the differentiators and their benefits, we develop a simplified and compelling narrative. The value story sets the tone for the overall project as it relates to messaging, sentiment, etc.

  3. What kind of services does MOD offer?

    MOD has expertise in all types of media from educational and informational videos to digital ads, and corporate communications to web development. Our production team specializes in 3D and 2D motion design, character animation, documentaries, scripted, broadcast TV spots, consumer and corporate videos, events videos and graphics, B2B videos, YouTube and the latest viral TikTok. For more detailed information on all the services offered by MOD, please contact us for personalized consultation.

  4. What are some unique offerings of MOD?

    What makes us unique is our flexibility. We don't expect you to fit into a box - because we don't either. We come up with the best solutions for your needs. Our creative and strategy teams work in tandem to produce innovative projects ranging from scripting and producing podcast series, motion design, web development, personalizing an Echo Dot, creating Alexa skills and so much more.

Selected Work

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Arcudi

We built a brand that infuses humanity into an exclusive single-vintage wine

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RJR Forum

We helped Comcast create a unique brand aesthetic for the Ralph J. Roberts Forum

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Aetna Echo

We helped Aetna reach more members with a custom Echo Dot and Alexa Skill

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